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CASE STUDY:
POST Logo Sequence

Project scope

Opening sequence and logo animation for Petroleum Oriented Safety Training (POST) to use in their upcoming online video series, presentations and trade shows.

Opening sequence showcasing various contractors within the industry operating under consistent safety practices through POST.

Assets

Single opening sequence under 30 seconds, ending with animation into existing logo.

Motion

Real-life footage of POST certified contractors are displayed operating within safe practices provided by POST. 

The various contractors signify a unified understanding of the importance of operating under POST's guidelines, in order to maintain a safe environment. 

The ending frames transform the everyday contractor into the poster-man for POST through the visual tracing of the real-life footage into the vector logo.

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